Loved. By Some.

Raisinets are a divisive candy.

Turns out a lot of people hate raisins.


Raisinets Raisins
Raisinets wrinkly
Raisinets Chocolate

Valentine’s Point of Sale Display

Raisinets boxes in the display will have Valentine’s related phrases to remind people they’re loved by some.

Loved By Some Unfollow Bot

When a person follows @NestleRaisinets on Twitter a bot will follow that person back and keep track of their follower count. Once a threshold number of Twitter users unfollow that person, @NestleRaisinets will tweet them in sympathy and offer a code for a free pack of Raisinets.

Twitter Unfollow Bot

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